Can anyone tell me the correct pronunciation of Friborg and Treyer?

Looking at youtube I have heard   Fray,   Fry,    Free and Fri as in brick.

Also Try,  Tray and Tree.

There must be a knowledgeable, snuff taking linguist out there .

Cheers.

Fri…as in FRIday   borg…as in cyBORG     Trey…as in serving TRAY   er…as in ER, what did you say?

EFF and TEE.  I’m a slow learner.

I don’t care how it’s pronounced so long as it says ‘High Dry Toast’ on the tin.

Fribourg as the French would say and Treyer with German pronunciation rules

Hello Salmiak.

I didn’t get very far with that   " pen of my aunt"   stuff at school and the only German  I ever learnt was about  40 years ago when as a lad I read The Victor and Valiant Comics.  Good war stories for an imaginative boy but I don’t think they would be very politically correct these days.

So as you see I am an absolute duffer when it comes to foreign languages and not very bright at my own mother tongue.

Cheers.

I’ve tended to pronounce it “Freeborg and Trayer” but to assume it has a Franco-German pronunciation could be deceptive, as the company had been in London so long, it could have changed into some kind of anglo-phonetic mutation. “Fryburg and Treer” or worse.

I imagine member @PhilipS, if he’s still around, could solve this once and for all, as he’s a historian with a strong knowledge of this sort of thing.

I have found a magazine article from  “The Sphere    25th June 1960”

Shops for Gentleman No 7

It actually gives the pronunciations in the article.

Peter Fribourg     pronounced  FREEBOURG

Gottlieb Augustus Treyer    pronounced TRAYER

So we have                 FREEBOURG and  TRAYER         in the 1960s when the shop was still active.

cpmcdill was spot on.